Video Marketing Services for Law Firms
About Us
Primus was founded by Tristian, a lawyer by education, legal marketer by trade, and current Chief Marketing and Operating Officer of a successful law firm. After graduating law school and helping build that firm from the ground up, he quickly saw how powerful social media could be in attracting quality clients.
Tristian had already experienced early success in his real estate career, generating leads through platforms like Snapchat and Facebook at a time when most professionals weren’t using them for business. So when it came time to grow the law firm, he went back to what worked. Strategic, story-driven content tailored to the right audience.
The firm’s second video went viral with over 250,000 views, resulting in four high-quality leads, two of which converted into paying clients. That early momentum confirmed what Tristian already believed. Video marketing, when done right, builds trust and drives real business.
As the firm continued to grow through content, attracting clients, forming partnerships, gaining media features, and landing speaking engagements, other law firms began reaching out asking who was behind the marketing. That demand sparked the launch of Primus, a marketing agency built exclusively to help law firms grow through video.
Tristian has also helped multiple professionals create educational viral content that reached over two million views. This proves that smart, intentional videos can cut through the noise even in complex industries like law.
Although not a licensed attorney, Tristian has worked inside a law firm at the highest level and understands the ethical boundaries, professionalism, and strategic messaging required to market within the legal industry effectively and responsibly.
Today, as the founder and CEO of Primus and a soon-to-be law firm owner himself, Tristian brings a rare combination of legal insight, operational leadership, and marketing expertise. He knows exactly what law firms need to stand out online and turn content into signed clients.
What Makes Primus Different
Built by someone who has grown a law firm from the inside.
Proven success generating over two million views and turning content into paying clients.
We handle everything including strategy, scripting, editing, uploading, and optimization.
Created for law firms that want long-term growth with real strategy and no fluff.
Deep understanding of ethical marketing inside the legal industry.
Primus was built on passion, proof, and performance.
This is not a copy-paste agency. It is a strategic partner for law firms that want real results from content that drives trust, authority, and revenue.
If you are ready to turn content into real growth for your firm, Primus is ready to lead the way.